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Negotiation strategy

Two people collaborating on a project

6 min read

BATNA In Negotiation: Why There's A Better Way

If you're still clinging to BATNA in negotiation as your fallback plan, it’s time to upgrade your strategy.

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Two people shaking hands in a sales negotiation

9 min read

How Sales Leaders Can Drive Profitable Agreements

Looking to grow but not at any cost?

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