Negotiation Training for Energy Teams That Power Performance

When every conversation impacts safety, sustainability, and margin—your team needs more than instinct.

RED BEAR helps energy sales and procurement teams navigate complex deals, manage suppliers, and close with control, no matter the market cycle.

Build Negotiation Muscle

High-Stakes Industry. Higher-Stakes Conversations.

In energy and chemicals, negotiations aren’t casual—they’re contracts that impact safety, sustainability, and the bottom line.

And when the stakes are this high, your teams can’t afford to “wing it.”

RED BEAR delivers the process, system, and tools your team needs to protect value, build supplier alignment, and drive better commercial outcomes.

Sound Familiar?

Here’s what energy teams wrestle with every day:

Long sales cycles and capital-intensive deals…

Require structured negotiation planning and internal alignment across legal, finance, and ops.

Volatile market conditions…

Demand agility in deal strategy—without defaulting to costly concessions.

Cross-functional selling…

Increases the complexity of every conversation, and the need for team alignment.

Fragmented supplier bases…

Make it harder to standardize terms and protect against contract creep

Procurement under pressure…

Must deliver cost savings without compromising on safety, compliance, or supply continuity.

Scaling cross-functional deals

Whether it’s aligning finance, engineering, or product, you need a consistent process to streamline communication and secure buy-in.

For Energy Sales Teams

After a sales negotiation training, your sales team will be able to:

Preserve margin without over-discounting
Navigate complex, multi-stakeholder sales cycles
Stay aligned with commercial strategy
Build value-based relationships, not just price-based deals
Push back against procurement pressure
Improve renewal and upsell outcomes

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For Energy Procurement Teams

Get your procurement team speaking the same negotiation language because when you do, your team can:

Deliver on cost-savings goals without increasing risk
Strengthen supplier accountability and contract terms
Negotiate through uncertainty and supply chain volatility
Build repeatable negotiation practices across categories
Gain influence internally and externally
Plan smarter for complex global negotiations

Explore Procurement Training →

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Case Study

Energy & Chemicals Company Achieves $20.6M Profit Increase and Doubles Sales Volume

AA Fortune 1000 energy and chemicals company faced challenges including volatile raw material costs, intense competition, product commoditization, and flat demand across North America, Europe, and Asia.

To address these issues, they partnered with RED BEAR to instill a disciplined sales execution strategy aimed at capturing new opportunities and enhancing performance against competitors.

The results:

➤ An incremental profitability increase of $20.6 million

➤ More than double the sales volume

“If we’re going to execute successfully, these skills need to be emphasized more and more. There’s too much at stake for our company. With margins as tight as they have been, that one- to two-cent premium, which oftentimes makes the difference between making and losing money, can only be achieved through skillful leveraging of our value proposition.”
— Senior Sales Executive