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Preparation starts with insight, knowing supplier capabilities, market dynamics, and your true leverage before any conversation begins.
In high-stakes commercial negotiations, surface-level demands often mask deeper business imperatives. A procurement lead may ask for a 15% price reduction. A supplier may counter with expedited delivery.
To the untrained eye, leverage can appear fickle—one moment it’s there, and the next, it’s gone.
Your supplier doesn’t hold all the cards.
Ever felt boxed into a number at the start of a negotiation, and couldn’t escape it?
One number can shape an entire negotiation.
Some of the most critical, high-stakes negotiations you’ll ever face won’t involve external clients or vendors. They’ll happen across the conference table—or Zoom call—from your own colleagues.
You can lose deals well before you ever start conversations.
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