Our Approach to Negotiation Skills Training.

Negotiation Training That Transforms Enterprise Performance.

RED BEAR helps global sales, procurement, and cross-functional teams build consistent, disciplined negotiation behaviors that drive measurable business results, not just one-off “event” training.

Designed for complex negotiations where outcomes matter.

 

Our Process for Changing Negotiation Behavior.

While many of our clients share similar challenges, every organization is unique. That’s why our negotiations training begins with understanding your context, your teams, and your goals. Then, we design a negotiation capability initiative that fits.

Blueprinting

Through a collaborative design conference, we work with you to:

-Clarify your business goals and success metrics

-Define your target audiences and priority segments

-Understand your markets, deals, and negotiation realities

-Decide how to customize RED BEAR content

-Plan your deployment across regions, teams, and formats

Skill Development

Here’s where the rubber hits the road. We typically work with 12–24 people over two days, using a series of realistic negotiations and exercises. Participants: 

-Learn core RED BEAR negotiation principles and models

-Practice through multiple negotiations and role plays

-Receive coaching and feedback from expert facilitators

-Leave with the confidence and competence to apply new skills immediately

Reinforcement & Coaching

This is your retention superglue.

-Managers participate in our Coaching & Reinforcement Workshop™ (CRW) to learn how to coach negotiating on the job

-Learners use our 100 minutes™ video-based reinforcement platform to apply skills in real negotiations

-Tools and planners keep the training “in front of them” so people remember and use what they learned

 

Impact Tracking

At the end of the day, it’s about results.

-We track how people are applying new skills to live negotiations (typically 3–6 months after training)

-We examine the impact on key metrics like margin, savings, cycle time, win rate, supplier performance, and internal alignment

-You get a clear line of sight from training investment to business outcomes

What most people think works in a negotiation is usually the exact opposite of what actually drives better outcomes. That’s why we don’t bombard people with slides and theory. Instead, our training in negotiation skills​ uses a discovery-based, experiential learning approach:

-People are put into familiar and sometimes unfamiliar negotiation situations
-They do what comes naturally and then debrief on what worked and what didn’t
-We introduce RED BEAR’s negotiation approach and tools
-Participants try it, see the difference, and internalize what truly works
 

Simply put: people learn by doing, not by listening. That’s exactly how we train negotiators.

Training Offerings for Enterprise Teams.

Negotiate With Customers

LEARN MORE

Sell on value, not price. Negotiate better, more profitable agreements with your customers while increasing deal sizes, reducing discounts, and shortening sales cycle times.

Negotiate With Suppliers

LEARN MORE

Build better agreements with your suppliers based on outcomes and results, not cost. Improve supplier performance in areas such as lead time reduction and OTTR. Eliminate or minimize capacity constraints/ensure availability of supply, realize balanced spend across suppliers, and realize higher cost savings and working capital.

Negotiate Across Borders

LEARN MORE

Gain an increased awareness for the role that culture plays in negotiating. Understand the differences between cultures and the influence this has on how to effectively plan for, communicate during, and execute cross-cultural negotiations.

Coaching and Reinforcement

LEARN MORE

How do you ensure that your investment with RED BEAR Negotiation has a lasting impact? You use reinforcement to coach, nurture, and motivate people to use their newly learned skills back on the job. When you keep training right in front of them, people remember what they learned and apply it. Your investment gets results.

BEAR Essentials

LEARN MORE

Make an impact at your next company or team meeting with a memorable, high-energy, half-day workshop that builds awareness and provides practical approaches for negotiating with customers, suppliers and internal stakeholders.

Virtual Instructor-Led Training

LEARN MORE

Don't let budget limits, travel restrictions or distributed teams be a blocker. Virtual Instructor-Led Training offers live discovery-based learning in a highly-collaborative online environment.

Looking to superpower your negotiation skills?


You’ve come to the right place. We can transform your team into world-class negotiators. Let us customize a solution that addresses your company’s unique needs.

#} #}