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posts By RED BEAR

Procurement teams have a lot on their plates.
When most negotiators prepare for a high-stakes discussion, they focus on personal qualities and tactics—questions to ask, offers to make, concessions to consider.
If you're still clinging to BATNA in negotiation as your fallback plan, it’s time to upgrade your strategy.
In this episode of The Confident Negotiator Podcast, RED BEAR Founder and CEO Chad Mulligan shares exciting news about our upcoming 2025 promotion, where we're offering 25% off all negotiation training workshops. Chad reflects on an incredible year of growth for RED BEAR, from record-breaking revenue to expanding our client base and earning industry accolades. He explains how this limited-time...
An often underappreciated negotiation lever?
In negotiations, information isn’t just helpful—it’s power.
A stunning 90% of B2B buyers say the buying experience is just as important as the product or service itself.

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