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Negotiation Principles

Discover the negotiation strategies that closed the world's most complex deal and how to apply them to your high-stakes business negotiations.

4 min read

The WHO Pandemic Agreement: 3 Years + 194 Countries = Marathon Negotiations

Picture of RED BEAR RED BEAR: May 27, 2025 8:56:25 AM

How the world's most complex multilateral negotiation reveals the strategies that separate deal-makers from deal-breakers

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Brock Purdy's $65M opening bid reveals key negotiation strategies every business leader should know. Learn how high anchoring, strategic concessions, and stakeholder management drive successful outcomes.

3 min read

What Brock Purdy's $65 Million Ask Teaches Us About Strategic Negotiation

Picture of RED BEAR RED BEAR: May 23, 2025 8:23:35 AM

When San Francisco 49ers quarterback Brock Purdy opened contract negotiations with a jaw-dropping $65 million per year request, he wasn't just...

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Examine how Lionel Messi's contract talks with Inter Miami demonstrate RED BEAR's Six Sources of Power in sports negotiations and learn actionable strategies for balancing power in high-stakes deals.

5 min read

Negotiation Lessons from Lionel Messi's Inter Miami Contract Talks

Picture of RED BEAR RED BEAR: May 20, 2025 9:19:46 AM

Negotiation excellence doesn't just happen in corporate boardrooms—it plays out weekly in the high-stakes world of professional sports. From rookie...

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Explore how the American Postal Workers Union leverages strategic patience, precedent, and value-building in their critical contract negotiations.

3 min read

APWU Contract Negotiations: Power and Precedent in Labor Talks

Picture of RED BEAR RED BEAR: May 16, 2025 8:56:11 AM

As the American Postal Workers Union (APWU) approaches what they're calling the "end game" in their contract negotiations with postal management,...

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