- Sales Negotiation Training
- Delivered Globally
- 1,500+ sales professionals and managers
As one of the world’s leading global materials manufacturers, this client’s strategic goal was to maintain and grow profitability in the face of rising raw material costs, demanding customers, and constant competitive threats to profitable business – at the same time it needed to ask customers to accept price increases.
This client operates in a global, highly competitive marketplace characterized by varied and complex sales processes and intense price pressure from buyers. The challenge: help the company’s multi-regional sales teams build confidence and competence to deliver more value, find new and unique ways to meet the needs of its customers, and close more high-quality, profitable business.
Specifically, the client needed to equip its sales teams to:
- Think differently about the value the company offered customers,
- Become more assertive and effective in sales negotiations, and
- Increase the creativity of its approach to selling its solutions.
IN A STUDY OF ONE TYPICAL SALES TEAM, GAINS OF UP TO 5% IN PRICING WERE REALIZED. ACCORDING TO THIS STUDY, THIS CLIENT ACHIEVED A 68:1 RETURN ON INVESTMENT IN THE INITIATIVE WITHIN SIX MONTHS OF INITIAL DEPLOYMENT.
Battle-tested with leading enterprises globally.
Trusted, forward-thinking companies around the world, across every industry, from the Fortune 500 to high growth start-ups rely on RED BEAR to transform their people into world-class negotiators.
Chick Fil A