PROCUREMENT
NEGOTIATION
TRAINING
Cut Costs. Reduce Risk. Improve Relationships.
Now, that’s delivering real value. Most procurement teams negotiate from intuition. The best negotiate from a proven system. RED BEAR’s training transforms how your team approaches every supplier negotiation—with repeatable tools, clear strategy, and guaranteed ROI.
THE IMPACT OF INNEFFECTIVE SUPPLIER NEGOTIATIONS
1% = 4% = 100%
Nearly 70% of a typical company’s revenue goes back out the door to its suppliers. A 1% reduction in those costs can increase profits by more than 4%. Every dollar saved in supplier negotiations falls 100% to the corporate bottom line.
YOU'RE IN GOOD COMPANY. THE BEST LEARN TO NEGOTIATE RIGHT HERE.
Join the ranks of globally recognized companies that have turned RED BEAR’s methodology into their secret weapon.


















Your Procurement Function Can’t Afford Bad Negotiation
70% of company revenue goes straight to suppliers. The question isn’t if your team is leaking value—it’s where.
Even strong procurement teams fall into Bear Traps like:
Focusing Only on Internal Needs
Leading with "what we want" instead of uncovering what suppliers can offer limits creativity—and value.
Overplaying Power
Backfires, especially in critical or capacity-constrained categories.
Failing to Ask Strategic Questions
Misses leverage points and opportunities to unlock supplier value.
Over-Indexing On Price
Undermines innovation, supplier quality, and ESG performance.
Treating Negotiations As One-Offs
Prevents scalable, category-wide improvements.
Skipping Preparation
Creates internal misalignment across finance, legal, and ops.
The business cost?
➤ Out-of-control spend
➤ Weak supplier performance
➤ Missed KPIs
➤ Limited credibility with finance and the C-suite
RED BEAR’s training gives your team a repeatable system to reduce risk, protect margins, and drive better outcomes in every negotiation.
Recommended Reading
Discover how leading companies are driving profit growth with smarter procurement strategies.
Key Insights You'll Learn:
➤ Immediate profit impact - Every 1% reduction in supplier costs increases profits by more than 4%
➤ Bottom-line benefits - Every penny saved in negotiations flows directly to your corporate profits
➤ Strategic consolidation - Drive significant savings by streamlining your supplier relationships
➤ Beyond price reduction - Leverage supplier expertise to solve complex business challenges
➤ Start turning every negotiation into a win for profit and relationships

NEGOTIATE LIKE THE PROCUREMENT PRO YOU ARE
Welcome to our Negotiating With Suppliers™(NWS) training—the playbook for how procurement gets done. It provides the skills, tools, and behaviors buyers need to craft profitable, value-based agreements with suppliers.
Get ready to…
- - Manage costs with strategic levers
- - Lead negotiations across internal and external stakeholders
- - Improve spend metrics and risk profiles
- - Elevate procurement’s role as a value-driving function
THE NEGOTIATING WITH SUPPLIERS™ JOURNEY
Our three-part training journey builds from fundamentals to mastery—so your team’s growth is continuous, measurable, and real.
NWS 1
Foundation of Strategic Supplier Negotiation
This is where world-class supplier negotiations begin.
From price pressure to internal friction, your team learns how to lead negotiations that reduce cost, protect value, and strengthen supplier partnerships.
Here’s what they’ll walk away with after Negotiating With Suppliers™ (NWS):

A Proven Planning System
Learn how to map out a negotiation before it begins—players, power, pressure points, and more—using RED BEAR’s strategic planning tool.
Six Core Negotiation Principles
Simple, powerful ideas rooted in Stanford research that guide how procurement professionals prepare, communicate, and respond under pressure.
Real-World Practice Through Simulation
Your team applies the RED BEAR methodology in a series of live negotiation simulations—building muscle memory through hands-on repetition.
Techniques to Uncover and Leverage Supplier Needs
Learn how to manage information skillfully, ask smarter questions, and get beyond the surface to uncover what suppliers really need.
Smarter Concession Strategies
Understand when and how to concede—without giving away value or weakening your position.
Tension Management Skills
Learn how to harness the natural tension of negotiation to drive better results—not defuse it or back away from it.
NWS 2: 6-9 months later, you'll be ready for:
Advanced Supplier Negotiation
Negotiating With Suppliers™ 2 (NWS2) is an advanced, hands-on workshop designed for NWS1 graduates ready to elevate their supplier negotiations even further.
Through immersive simulations, real-world application, and dynamic group work, your team sharpens key skills and builds new ones to navigate tough conversations—internally and externally.
By the end of the workshop, your procurement professionals will:

Deepen their mastery of RED BEAR's core principles and behaviors
Apply foundational concepts with more precision, confidence, and control.
Strengthen positioning and value communication
Learn how to articulate high aspirations and negotiate from strength—even in challenging supplier dynamics.
Build better partnerships—inside and out
Use RED BEAR’s Partnership Principles to improve collaboration, surface creative solutions, and align faster.
Work more effectively across functions
Gain tools for negotiating with internal stakeholders who have competing goals, deadlines, or decision styles.
Practice with real challenges
Apply skills to the “tough stuff”—live issues your team is actually facing—with expert coaching and feedback.
NWS 3: 6-9 months later, you'll be ready for:
Mastery In Supplier Negotiation
Turn proven skills into negotiation mastery.
Negotiating With Suppliers™ 3 (NWS3) is a highly customized, two-day capstone experience for NWS1 and NWS2 graduates. It’s built for procurement professionals who are ready to refine their expertise and apply RED BEAR’s system to high-stakes, cross-cultural, and complex supplier negotiations.
This isn’t a refresher. It’s a mastery lab.
By the end of the workshop, your team will:

Reinforce and sharpen RED BEAR fundamentals
Practice the most critical concepts from NWS1 and NWS2 in live, tailored simulations.
Cross-Cultural Negotiation Understanding
Apply strategic negotiation behaviors to challenging cases your team is facing now.
Master cross-cultural negotiations
Learn to recognize—and overcome—the unconscious behaviors that derail global deals.
Exchange best practices across the team
Share internal sourcing wins, surface insights, and standardize high-performance habits.
Leave with an action-ready negotiation plan
Build a go-forward strategy with personalized feedback from expert facilitators.
People Really Love It Around Here
Enterprise procurement professionals from across the globe agree…this training hits different.
"It was eye-opening… I was not expecting to learn new negotiation skills after 30 years as a buyer or commodity manager."
— Barrie, Strategic Category Manager
"Excellent. I have been in supply chain over 30 years and have gone through several training programs—this one has been by far the best."
"Outstanding experience! The content was not only highly relevant but also engaging and thought-provoking… This course exceeded my expectations, and I would highly recommend it to anyone looking to enhance their skills in this area."
— Chris, Director, European Logistics
"Incredibly valuable training. I’m fascinated by these learnings… I’m confident it will help me make an impact on hospital efforts as I continue to grow into my role."
RETENTION SUPER GLUE
We’ve all experienced “training amnesia,” where you forget what you learned and revert to your old ways as soon as you return to your routine.
We’re not about that here.
That’s why we created 100 minutes™ to Improved Negotiation Results—a complimentary reinforcement program following each of our core training offerings.
This isn’t your run-of-the-mill reinforcement program; it’s a 360 experience designed for participants and managers to ensure the learnings stick.
For Participants
➤ Weekly emails that showcase one key concept from the program.➤ Guided questions for active learning and concept application
For Managers
➤ Weekly emails that showcase one key concept from the program.
PROCUREMENT LEADERS, TURN KNOWLEDGE INTO COST SAVINGS
Managers are the bridge between training and transformation. Let's make it count.
RED BEAR's Coaching and Reinforcement Workshop™ helps procurement leaders embed negotiation best practices into day-to-day operations.
What procurement leaders walk away with in just four hours:
- - A plug and play coaching model tailored to procurement teams
- - Templates for impactful 1:1s and team recaps after supplier negotiations
- - Self-assessment tool to spark reflection and fuel growth
- - Practical planning tools to build negotiation muscle across the team
The result? Consistent application, better terms, and higher-performing teams.
Training That Meets You Where You Are
We deliver high-impact sessions for global procurement teams—virtually, in-person, or hybrid.
Every training includes:
➤ Instructor-led
➤ Discovery-based
➤ Hands-on exercises
➤ Role plays and simulations
That’s non-negotiable.

HOW PROCUREMENT NEGOTIATION TRAINING WORKS
A Proven Framework.
A Practical System. Built for Real-World Deals.
We don’t teach tips and tricks. We train your team in a complete negotiation system—grounded in research, proven in global procurement organizations, and customized to your unique sourcing challenges.
At the heart of our Negotiating With Suppliers™ program is a set of core process, skills, tools, and behaviors that bring consistency and confidence to every supplier conversation.
The Methodology
Built on research from Stanford University and tested across every major industry, our approach combines behavioral psychology, strategic thinking, and real-world procurement dynamics.
It’s not theory for theory’s sake. It’s a process your team can apply the very next day.
WHAT YOUR TEAM WILL MASTER

The Six RED BEAR Negotiation Principles
Simple, powerful concepts that guide decision-making before, during, and after every negotiation.

The RED BEAR Model
A step-by-step framework to approach any negotiation—whether you’re buying packaging or managing a complex global supplier.

The Strategic Planning Tool
An intuitive, flexible worksheet that helps your team prep quickly, align cross-functionally, and walk in with a plan.

The Five Core Behaviors of Successful Negotiators
These are the difference-makers—mindsets and actions that shift negotiation outcomes and supplier dynamics.
THE RESULT?
Procurement professionals who are prepared, principled, and powerful in every negotiation they lead.
Frequently Asked Questions
Still have questions about negotiation consulting? We've got answers.
RED BEAR’s procurement negotiation training delivers measurable impact by combining proven processes with real-world buyer scenarios. Key strengths include:
- - Repeatable negotiation framework that drives supplier alignment and value creation
- - Customized buyer-side simulations tailored to your categories and supply chain
- - Behavioral tools that improve supplier collaboration and reduce conflict
- - In-house procurement expertise to align with sourcing and compliance needs
- - ROI tracking to prove cost savings and business impact
To ensure lasting results, we provide:
- - Coaching & Reinforcement Workshop (CRW): A follow-up program for procurement leaders to coach their teams in live supplier negotiations
- - 100 Minutes to Improved Results: A 10-week reinforcement program with weekly activities to keep skills sharp
- - Manager coaching toolkit: Practical resources to guide ongoing development and application of RED BEAR principles
These tools help procurement teams consistently apply best practices and deliver measurable business impact long after the workshop ends.
At the end of any procurement negotiation training session, if a participant does not believe they will achieve at least 10 times the return on their training investment, RED BEAR will not invoice for that individual. This guarantee reflects our commitment to measurable cost savings, stronger supplier relationships, and lasting business impact.
Yes. RED BEAR works with your team to integrate our negotiation planning model into your existing procurement frameworks. This approach improves efficiency, strengthens supplier engagement, and ensures your teams can apply best practices within the tools and workflows they already use.
WHY RED BEAR WORKS WHEN OTHERS DON'T
We’re not just another vendor. We’re your strategic partner.
RED BEAR is the only negotiation training firm that combines:
➤ Behavioral science that changes how your team thinks, not just what they say
➤ Procurement and sales domain expertise that maps directly to your team’s goals
➤ Enterprise-level delivery that scales across categories and regions
➤ Hard ROI guarantees that prove our impact
Results, Guarenteed
We back up our claims with real accountability—on both sides of the table.
Our Promise: 10x ROI or your money back
Your Proof: Independent ROI study conducted post-training
Client Voice:
“We’ve seen millions in measurable cost savings since implementing RED BEAR’s process. This training gave our team a common language and strategy across all categories.”
– VP of Global Sourcing
Getting The Team Together? Do It Right.
With a session that will provide meaningful ROI right away.
We’ve got you.
Learn about our accelerated, 3-hour negotiation workshop for procurement professionals. Perfect for your next team meeting.
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