Negotiation Training for Manufacturing Teams Who Make It Happen

When you're managing global supply chains, volatile costs, and complex customer needs—every negotiation matters.

RED BEAR’s negotiation training helps manufacturing sales and procurement teams secure better supplier terms, close more strategic deals, and align cross-functionally to protect margin and meet targets.

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Trusted by Global
Manufacturers and OEMs.

We partner with global manufacturers, OEMs, and industrial suppliers that move billions in product every year.

Manufacturing Runs on Negotiation. So Why Are Teams Still Winging It?

 

  • From raw material costs to customer contracts, margin is won—or lost—at the negotiation table.

    Too often, though, manufacturing teams are left to “figure it out” in high-stakes conversations. The result? Overspending. Underdelivering. Internal friction.


  • RED BEAR fixes that with a proven methodology that turns negotiation from a guessing game into a repeatable business skill.

Sound Familiar?

 

Here’s what manufacturing teams deal with every day:
 
Sales:

Unstable commodity pricing…

Leads to knee-jerk concessions without proper planning or pressure testing.

Sales teams under pressure to move volume...

Results in value giveaways and inconsistent deal execution. 

Complex customer contracts...

Need internal alignment between sales, ops, and legal to land right.

Procurement:

Procurement over-indexed on price…

Undermines quality, innovation, and supplier relationships.

Supplier performance issues...

Require strategic leverage—not just escalation emails.

No shared negotiation language…

Leads to misalignment across procurement, sales, and finance.

  • We train manufacturing teams to shift from reactive to strategic—one negotiation at a time.

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  • Talk to a Consultant

 

What We Deliver to High-Powered Manufacturing Teams

We train both sales and procurement teams with real-world strategies grounded in behavioral psychology and backed by measurable results.

For Manufacturing Sales Teams

Secure better deals with less give.

After sales negotiation training, your team will:

- Hold the line on pricing with confidence

- Navigate procurement-driven buying cycles more effectively

- Improve close rates and cycle time

- Position value instead of defaulting to discounting

- Align better with technical and commercial stakeholders

 

Average Program Rating:
 
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For Manufacturing 
Procurement Teams

Get more from your suppliers—consistently.

After procurement negotiation training, your team will:

- Hit cost-reduction targets without damaging relationships

- Improve negotiation of lead times, SLAs, and delivery risk

- Align across finance, legal, and operations

- Use tension strategically—not avoid it

- Standardize negotiation practices across categories and regions

 
Average Program Rating:
 
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Case Study

Industrial Manufacturer Achieves $104.5M Revenue Increase with RED BEAR Training

A leading industrial manufacturer in the packaging and container industry faced challenges including declining prices, intense competition, and product commoditization. 

To address these issues, they partnered with RED BEAR to shift their sales approach from price-focused discussions to value-driven negotiations.

The results:

  • A projected revenue increase of $104.5 million
  • A return on investment (ROI) of 46.7 to 1

“Extremely relevant. Best workshop that I’ve ever participated in that relates to our industry.” - District Sales Manager

Read the Full Case Study → 

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Why Manufacturing Teams Stick With RED BEAR

 

 We’re not a one-off training vendor. We’re your negotiation partner.

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Tailored examples, roleplays, and tools built for the manufacturing context

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Delivered in-person or virtually—across plants, regions, and languages

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Hard ROI measurement to track real business impact

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Reinforcement tools that ensure
long-term behavior change

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Trusted by procurement and sales
leaders across the Fortune 500

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Don't Let Margin Slip Through the Cracks

 

Your team’s next negotiation could move the needle—or miss the mark.

Let’s build a training experience that helps your people protect every dollar, every deal, every time.

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